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BIGGEST AND THE BESTThe most commercially-successful Rugby World Cup everThe tournament’s commercial programme was locked down in record time with record value with the high partner retention rate and new sector growth reflecting the brand strength of the tournament and rugby, delivering a £150 million surplus for World Rugby to reinvest in the development of the game worldwide. In addition, record attendances meant
that England Rugby 2015 generated more than
£250 million in ticket revenues, delivering a
£15 million surplus to the RFU to be invested into the development of rugby.RUGBY WORLD CUP 2015 | BIGGEST AND THE BEST13 VENUES48 MATCHES2.47 MILLION TICKETS SOLD120,000 SOLD THROUGH RESALE100,000 CHILD TICKETS SOLD98% OF AVAILABLE TICKETS SOLD ACROSS ALL VENUES£250 MILLION GENERATED IN TICKET REVENUESRWC 2015 TICKETING85% sold to fans through public sale6% sold to fans through supporter tour packages3% sold to fans through hospitality packages6% sold through commercial programmeOVERALL TICKET BREAKDOWN