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90,000 180,000SUBSCRIBERS100% INCREASEyoutube.com/worldrugby2.71m4.4mLIKES63% INCREASEfacebook.com/rugbyworldcup403,916683,000FOLLOWERS69% INCREASE@rugbyworldcup280,000515,000FOLLOWERS84% INCREASE@worldrugbySTATS THAT MATTERWorld Rugby’s social media accounts before and after Rugby World Cup 2015